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CHECK YOUR SITE’S LINKS WITH WEBSITE LINK ANALYZER TOOL

Every website has two types of links which are; internal, external. The internal links are those that link to other pages that have been created within a website. External links are those through which a website links to other websites. As the traffic of a website increases and more internal and external links get added, you need a website link analyzer tool to review your links.

The links act like a navigator which allows you to visit the various pages that are in the website. You can go from one page to another without having to return to the main page menu or you need to return to the main page. Websites have internal links which allow you to explore the different pages within a website. Some websites have ‘external’ links that take you to a page on another website.

You can navigate between two or more websites with the help of the external links in a website. External links on a website generally are in a different color than the main text of the page and will be underlined. For example if you open a page in Wikipedia the text is in black and the external links are in blue.

SHOULD YOU WORRY ABOUT FOLLOW AND NO FOLLOW LINKS?

Early on SEOs recognized the value Google and other search engines were associating with a website's links to other sites. This knowledge created a dilemma for credible websites masters and authentic bloggers. To make money, spurious link farms were created, and the links were sold to unaware webmasters.

Website masters were aware of the value of external links and quickly fell for this bait. This activity created a dilemma for websites like Wikipedia where hundreds of webmasters, SEO created links to their websites. Jokes and similar gibberish were placed on blog sites and linked to websites. This caused a huge problem for authentic blogger sites that were encouraging to participate in blog discussions. However, the spurious links were a headache and some blog sites inserted no-follow in their sites. This to a great extent stopped this practice.

Google and other search engines had to face this onslaught and redo their ranking algorithms. They did this by checking the validity of links and created the No-follow concept. If links were deemed to be from spurious and spam websites they were marked as No-follow. After inserting this change websites having a bunch of No-follow links got de-indexed.

The fear of No-follow links being associated with a website caused worries for website masters and they stopped purchasing links from unqualified sources. They relied on credible sources to link to or to request the websites to link to their sites.

In fact, some SEOs inserted code in their websites to ensure spam links were not created. Webmasters started using external link analyzer as well as inbound link checker to keep a careful watch on their websites.

Yes, as a website master, you must keep a watch on all external links of your site. You can buy or write code to ensure that no malicious or spam site creates a link to your site. Should Google or other search engines discover no-follow links, they will penalize your site.

Today search engines are looking at a lot of factors. Social media sites like Facebook and Twitter that send a lot of signals are no-follow. These links may be valuable to your site. Similarly, some posts on blog sites have value although they are no following.

FOCUS ON BUILDING TRUST

As a webmaster, your focus should be on building trust among your site visitors. Don’t think about what links are good for SEO but focus on links that are right for your business. After all, that’s what you have built your website for. Think of getting links that are good for your business and will help in establishing your brand. Your links should assist in establishing you as an industry authority.

Wikipedia links are worth pursuing although they have become very picky about references. But if you can create a link by providing quality and niche content, it can bring you good results and some excellent links. Your link from Wikipedia could get linked to a renowned and established site. It, of course, will cause your website's ranking to climb.

HOW TO GET FOLLOW LINKS

The best way to get do-follow links is first to use searchenginereports.net website-links-count-checker tool. Analyze the results and then set about creating excellent and original content. This content should get shared and linked naturally. Another approach would be to do guest blogging on a site related to your business and link it to your site. It will generate referral traffic in addition to giving you an SEO boost.

Hard work, writing quality content and posting it on your website is the only sure way of getting a high ranking on Google. Whenever the industry attempts to fool Google's ranking criteria, it is short-lived. Google gets to know that something is going wrong and fix it. Therefore engaging in buying malicious links or not checking your website periodically from every aspect will not better your website.

Keep monitoring your website with searchenginereports.net website-links-count-checker and see how many links you have gained or lost. Keep trying to gain the industry's trust as that’s where your real competition is coming from.