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WHAT IS SEARCH ENGINE OPTIMIZATION?

Search engine optimization or SEO is the process of improving a site’s rank on the search engine result pages to obtain natural or organic traffic. It involves several tactics that should be implemented to gain the desired results, and it is categorized into three main types, including technical, on-page, and off-page SEO.

Whenever a user enters its query in search engines, a list of web pages with the most reliable and relatable information is displayed. Search engines like Google admire and provide a rank to the pages that are properly optimized according to the latest updates of search engine ranking algorithms. In order to boost your SEO score, it’s essential to understand and implement the best SEO tactics. Online SEO checker helps users to resolve their deficiencies that are affecting their rankings.

You might already know that content is the most crucial element for any website. It’s essential to learn the ranking tactics that could help you in coming up with SEO-friendly content. As a result, search engines will index and provide a top rank to the pages carrying top quality and unique content.

Is it possible to do an SEO audit manually?

The straightforward answer to this query is yes! It is possible to do the free SEO audit manually, but it isn’t a piece of cake. There are hundreds of SEO factors that need to be analyzed, and it will require an ample amount of time. For instance, broken backlinks are daunting for your rankings, and identifying them manually might take several days as nobody keeps a manual or written track of the links that are linking to their sites. As a matter of fact, tools like free SEO checker can make your life much more comfortable as they complete the job and provide you with authentic results in a matter of seconds.

What needs to be considered while performing an SEO test?

While performing an online SEO test, the three main things that should be kept in mind are on-page factors (keywords, metatags, and content), back-end factors (indexing and load time), and off-page factors (references and backlinks). These are the main components for your site that can make or break your site’s position in search engine result pages. Conducting analysis with an SEO audit tool is not only for analyzing the performance of your own website. If your competitors are ranking well on search engines then also analyze SEO of competitors as well that will help you in building a strong strategy by using the SEO checker tool.

WHY DO YOU NEED AN SEO ANALYSIS TOOL FOR YOUR WEBSITE?

The SEO analysis tool is significant for every website as it would help you in finding out where your site is lacking and how much improvement is needed to surpass the rank of competitors on search engine result pages. Basically, website SEO analysis puts you in the right direction by figuring out the areas where your site is underperforming and the things that should be rectified for giving a better user experience to the visitors.

Every site owner aims to make search engines realize that the relevant queries entered by users are linking and best fit with their website. This aim could be achieved after conducting free SEO analysis and making essential changes that will ultimately lead your website towards a higher rank on SERP. Analysis of a site by SEO checker will allocate your time, effort, and resources in the right place that will lead your site towards improvement.

OTHER ELEMENTS THAT IMPACT SEO - WEBSITE SEO AUDIT

This particular term includes essential things to do which includes how you are helping Google rank your site. Its properties can consist of the following:

Sitemap

On page SEO

Keywords stuffing

Content Icons

Sitemap:

A sitemap contains all the links of your website and how often your site is updated. A sitemap makes it easy for crawlers to index your site which is why creating a sitemap is highly recommended. Generate sitemap and keep updating it whenever you add or remove something to your webpages.

On page:

All the links present on your pages should take you to valid sites. Your pages or the pages where those links point it should be updated. Use high quality content. Check plagiarism before uploading it onto the website. The images you have should contain an Alt tag and optimized as well. The size of the HTML page should be less than 33kb the lesser the extent, the faster the page will load. Must minify HTML, minify CSS and minify JS to beautify the whole code. The site SEO checker tool will guide you about what factors are missing and from where your website lacks.

Keyword Stuffing:

If you are writing content for your site make sure you don’t add too many keywords that it falls under a violation called keyword stuffing. It is recommended not to use keywords more than 2 to 3 percent in the content of your whole page or else you will be facing a few penalties. Keyword Density checker can explain further regarding the keywords along with the percentage. Google doesn’t rank the sites stuffed with keywords. It downs the ranking of that website. Keep checking the rankings of the keywords with an accurate and updated keyword rank checker. Test SEO for Website ranking is necessary on every stage.

HOW SITE CONTENT AFFECTS WEBSITE AUDIT?

The content of the webpage is the most important factor, if the users can’t find the content engaging, they will leave your site in no time. The content of a site that affects the website audit includes:

Quality

Indexability

Uniqueness

Quality:

If the user finds what he is looking for in the content of your website, it is pretty much sure he will read till the end and will keep coming back for future updates and blog posts. The material shouldn’t contain any sort of misspellings or homophones which is quite a common mistake made by writers. So, make sure to reread the content before posting on your site. Use grammar check for this purpose.

Indexability:

Your site should contain meta-titles,meta-description for all your pages which allows crawlers to index your website better on Google. If your site is not indexed, it won’t receive a reasonable amount of traffic because the SERP (search engine result page) won’t include your site. The better the content, the better the chance of being indexed.

Uniqueness:

Make sure your site doesn’t have any kind of duplicate content. Must go for plagiarism checker to make sure that your content is unique. If the content is plagiarised, rewrite the content and create unique content. Then comes the meta title and meta description of that page. Meta tags must be keyword rich. Analyze meta tags and generate meta tags if not available. Keep the length in mind. Once you’re done with the initial stuff of the website, then comes the coding. Efficient one. It is another reason why SEO checker should be used.

WEBSITE SEO CHECKER: HOW TO CHECK SEO?

We know you are a genius and won’t take much time to learn about our SEO checker. If you are already on the link www.searchenginereports.net/website-seo-score-checker. All you have to do is follow the instructions written below.

If you made it to the link, you would see it at tool area:

In the above picture as you can see a small text box where you have to write the URL of the website, you wish to know the SEO optimization score. Many other free SEO tools are also available to improve the SEO score of your site.

When you are done writing the URL. All you have to do is hit the "Check SEO Score" button and wait a few seconds for the results.

Results:

The detailed results of an SEO checker will include:

General information: about the link present on your website, underscore present in your site because it is recommended to use hyphens instead of underscores.

Screenshot: of how a website is viewed on a mobile device and a computer.

Keywords: density and what are the words used mostly on the page count.

Social Stats: that includes external links present on your site for sharing purposes.

Server & Security: if your site is using a secure communication protocol over the internet or not. This means browsing your website is safe and not listed as suspicious.

Advanced SEO: is the last one you will see who will let you know about the Meta description. If it is greater than 160 characters because the required number is between 80 to 160 characters. This tab also includes Page size and page load time.

TIPS TO IMPROVE YOUR SEO SCORE

There are several ways that can help you in bringing improvement to your site’s SEO score. Let’s look at some of the tips that will assist your site reach the top rank on search results.

Reduce Loading Time.

The websites that take longer than 3 seconds to load are disliked by visitors as well as search engines. If your site is taking too long to load, then Google will drop its ranking as it tends to give a higher rank to those sites that provide the best user experience. Therefore, by reducing the size of images on your site and resolving other factors that can reduce the load time, your SEO will surely improve. Our free website audit tool measures the page speed.

Install SSL Certificate.

Whether you have a site that is involved in making credit/debit card transactions with customers or not, it is essential to install an SSL certificate. If your site hasn’t seen any improvement in rankings and you haven’t installed SSL, then it could be the main reason. It is because search engines don’t want to show the sites in results that are unsecured.

Update Content.

Updating content regularly can bring significant improvement to your site’s SEO. If your content is overstuffed with keywords or contains plagiarism, then it’s essential to take it down and replace it with unique content and place keywords in the right positions. Google admires sites with fresh material, and these sites tend to obtain a high ranking.